Step into 2025 with a lingerie drawer that feels as fresh, feminine, and inspiring as you are. This year’s trends are all about romance, comfort, and a playful approach to color and detail—inviting you to celebrate your unique style, every single day. Here’s what’s making hearts flutter in the world of lingerie this year:

1. The Coquette Comeback: Bows, Ruffles, and Romance
Ultra-feminine details are everywhere. Think delicate bows, soft ruffles, and dreamy lace trims. Bows—big and small—adorn bras, panties, and even suspender belts, adding a whimsical, romantic touch to your everyday essentials. Ruffles and rose prints bring a sweet, vintage-inspired vibe that feels both nostalgic and fresh.
- How to wear it: Try a blush lace bralette with ribbon details, or a set with tiny bows at the straps for a playful, coquette-inspired look.

2. Red & Pink Take Center Stage
Move over, neutrals—2024 is the year of color. Red and pink are the standouts, from soft blush and fuchsia to deep scarlet. These shades are everywhere: as bold statement pieces or subtle accents mixed with black, grey, or neutrals. It’s a celebration of passion and femininity, perfect for Valentine’s Day and beyond.
- How to wear it: Slip into a red balconette for instant confidence, or layer a pale pink mesh cami under your favorite cardigan for a soft, romantic touch.

3. Sporty Spice: Comfort Meets Chic
Minimalist, sporty silhouettes are having a major moment. Think seamless bralettes, clean lines, and athletic-inspired fabrics that hug your body like a second skin. This trend is all about feeling supported and free—perfect for busy days, lounging at home, or layering under your favorite streetwear.
- How to wear it: Choose a high-apex neckline or a sleek, seamless set in a neutral or bold color. Pair with joggers or under a blazer for a modern, effortless vibe.

4. Corsetry & Vintage Revival
Corsets and bustiers are back—but with a twist. This year’s pieces blend vintage-inspired structure with modern comfort, featuring cropped lengths, stays-inspired boning, and soft, flexible fabrics. Balconette silhouettes and high-waisted panties also make a comeback, flattering every curve while channeling old Hollywood glamour.
- How to wear it: Style a cropped corset top with high-waisted jeans, or choose a vintage-print balconette bra for a touch of retro elegance.

5. Earthy Tones & Pastel Play
While classic black and white remain timeless, 2024 introduces earthy hues—terracotta, burnt sienna, gold—and a palette of dreamy pastels like pistachio, lavender, and powder blue. These colors flatter every skin tone and add a sense of warmth and serenity to your lingerie wardrobe.
- How to wear it: Mix a sage green bralette with ivory lace briefs, or embrace the energy of canary yellow or chambray blue for a playful pop.
This year, let your lingerie be a celebration of softness, strength, and self-expression. Whether you’re drawn to romantic details, bold colors, or cozy comfort, there’s a trend waiting to make you feel beautiful—inside and out.